For schools · Success stories

What schools do once they're found.

Day, boarding, rural and international, schools across Uganda use Praecip the same way: claim the profile, complete the record, route the inquiries and tell the story. Here is what that looks like in practice.

Claim your school Read the stories

3.4×

Median rise in profile views after claiming

11 days

Typical time from claim to first inquiry

68%

Of inquiries arrive via WhatsApp routing

94%

Claim-flow approval rate

Four schools, four starting points

The challenge, the move, the result.

Day school · Wakiso

A growing day school near Kampala

Challenge: Strong UNEB results but invisible online, families three sub-counties away had never heard of it, and enrolment had plateaued.
The move: Claimed the profile, verified fees and the exam record, and ran a region feature on the Wakiso district pages during the S1 intake window.
Result: Profile views rose sharply through the intake season and the admissions inbox carried a steady run of qualified WhatsApp inquiries from the immediate catchment.

3.1×profile views, intake season

Boarding · Western

An established girls' boarding school

Challenge: A national reputation that did not travel online; out-of-region parents could not find current fees, deadlines or a way to reach the registrar.
The move: Verified every field, switched on the admissions dashboard, and used the communication toolkit to keep the term circular and the profile in step.
Result: Inquiries arrived pre-qualified, parents already had the fees and deadlines, so the admissions team spent its time on real applicants instead of first-line questions.

11 daysclaim to first inquiry

Rural secondary · Eastern

A rural secondary punching above its size

Challenge: Excellent value and improving results, but no website and no budget to build one, entirely absent from where parents searched.
The move: Took the free claimed profile, entered fees and the exam record, and entered the Praecip Mathematics Challenge to put results on the profile.
Result: A free, accurate, source-labelled profile gave the school its first real online presence, and a Top-Ten Ranked badge it now displays at the gate.

Freecost to get online

International · Kampala

An international-curriculum school

Challenge: Competing for a small, mobile pool of families who compare schools across curricula, and needed to explain a Cambridge offering clearly.
The move: Used the verified profile to lay out curriculum, fees in USD and the calendar side by side with peers, and featured on the compare tool for matching searches.
Result: Families arriving from the compare tool were already informed about curriculum and fees, shortening the path from first contact to a campus visit.

68%inquiries via WhatsApp routing

Illustrative case studies. These composites describe how schools across Uganda typically use Praecip and the kind of outcomes the tools are built to produce; they do not depict any single named school.

"The change was not magic, it was being findable, accurate and reachable in the one place parents were already looking."

The common thread across every story

The shared playbook

Four steps every one of them took.

Claim & verify

Take control of the profile and turn public-source fields into school-verified ones. Free.

Complete the record

Fees, deadlines, photos, facilities and the exam record, the fields parents actually compare.

Turn on routing

Subscribe to route qualified inquiries to your WhatsApp and open the admissions dashboard.

Tell the story

Advertise an intake, enter a competition, earn a badge, and keep circulars in step with the toolkit.

Write your own next chapter.

Every story here started with a free claimed profile. Claim yours, and our school-relations team will walk you through the rest.

Claim your school See all school solutions

From Trends & Insights